Lead Finder Tools: 8 Compared by What Each One Returns
Eight lead finder tools compared on what each one returns, a list of businesses or a person's contact details, and what it shows about the website.
Robbert Veer, Founder
14 min read
A lead finder is a tool that returns one of two things, a list of businesses or the contact details of a person. D7 Lead Finder, Outscraper and SiteSwan return local businesses. Hunter, Snov.io, RocketReach, Kaspr and Apollo return email addresses, and four of them add phone numbers. Pick by which of the two you lack. Leadodo is the pick when the state of a business's website decides whether it is a lead.
This page compares eight tools on what their own websites state, read on Nov 10, 2026. It ranks nothing. A lead finder is one kind of lead generation software, and that guide covers the other kinds.
What does each lead finder return?
Three of the eight return businesses and five return contact details for people. The table adds what each one shows about a business's website, because the website is what an agency sells.
| Tool | Returns | Where the data comes from, as the site states | What it shows about the website | Channels it sends | What you still do by hand |
|---|---|---|---|---|---|
| D7 Lead Finder | Businesses for a category and a place | "over 150 different sources", not named | Mobile friendly, and use of Google Analytics, Schema or WordPress | None. It supplies data | Choose who to contact, then write and send |
| Outscraper | Businesses from Google Maps | Google Maps and other public sources | The website address | None. It supplies data | Choose who to contact, then write and send |
| SiteSwan | Nearby businesses, inside a website builder | The site does not say | Whether a business has a website, and whether it is mobile friendly | None named | Contact each business yourself |
| Hunter | Email addresses for a company or a person | Public web sources | TechLookup lists websites by the technology they use | Decide which companies to email, and cover other channels | |
| Snov.io | Email addresses and phone numbers | Its own database. The site does not say how it is built | Nothing named on the pages we read | Email and LinkedIn | Decide who is worth a message |
| RocketReach | Emails and phone numbers for professional profiles | Not named on the pages we read | Nothing named on the pages we read | Decide who is worth a message | |
| Kaspr | Phone numbers and emails for people on LinkedIn | "over 150 sources", not named | Nothing named on the pages we read | None. It supplies data | Find the person on LinkedIn, then write and send |
| Apollo | Contacts and companies from its database | A contributor network, data providers, public web data and Google Maps | Nothing named on the pages we read | Email and phone | Decide which companies have a reason to hear from you |
| Leadodo | Businesses, each with a website score | A Google Maps scraper and a database of 460M+ contacts | A score out of 100 across 10 domains | Post, email and LinkedIn, through your Outbound Machine | Pick the trade and area, review what goes out if you choose to, answer the replies |
The last column is our reading of what each tool leaves open.
What does each lead finder cost?
On Nov 10, 2026 three of the eight showed a price that came with clear billing words. For the other five the table points to the product's own pages. Each row holds at most one price. For a tool with plans it is the lowest paid plan, and for Outscraper it is the first paid tier of the Google Maps Scraper.
| Tool | Plan or tier | Price and billing words on Nov 10, 2026 |
|---|---|---|
| D7 Lead Finder | Starter | The price did not load. See its plan page |
| Outscraper | Google Maps Scraper, Medium Tier | $3 per 1,000 records, pay as you go |
| SiteSwan | Agency Plan | See its pricing page |
| Hunter | Starter | $34 per month, billed yearly |
| Snov.io | Starter | The page shows two figures. See its pricing page |
| RocketReach | Could not be read | The pricing page could not be read. See its site |
| Kaspr | Starter | The billing period is not labeled. See its pricing page |
| Apollo | Basic | $49 per seat per month, billed annually |
| Leadodo | Pricing on request | Pricing on request |
Which lead finder tool returns local businesses?
Three do. D7 Lead Finder, Outscraper and SiteSwan each return a list of local businesses for a place. A lead finder tool of this kind gives you a business name, a phone number and a website. Our guides to what lead scrapers return and what they miss and to Google Maps scrapers go deeper on this kind.
D7 Lead Finder
D7 Lead Finder is a search tool for local business lists. You enter a category and a place. The homepage says you get "Up to 1200 Business Leads per search." with "Results in 3 minutes or less". A help article says every plan includes the email address, phone number, website URL and social media profiles. The Agency plan adds pixel and remarketing data. The Professional plan adds reviews, mobile friendly checks and the category name.
The homepage puts the database at 65,000,000+ leads. A help article says "The data is sourced from over 150 different sources." and gives no refresh interval. D7 names no user group on its site.
The plans are Starter, Agency and Professional, and they run month to month. Starter lists "10 Daily Searches". The plan prices did not load on Nov 10, 2026, so see its plan page. Free basic use shows results that cannot be exported.
D7 Lead Finder suits you better than Leadodo when you want lists across many trades with columns for ads, pixels and reviews, and you run your outreach in another tool.
Outscraper
Outscraper extracts business data from Google Maps and delivers it as files or through an API. Its Google Maps scraper page says the data comes "from the Google Maps site" and that "All scraping activities occur on Outscraper servers". A row holds the name, category, phone, website and address of a place. Other services find emails and contacts for a domain and validate email addresses. Outscraper sends no messages.
The pages we read give no count of businesses, and the homepage names no user group.
Outscraper has no plans. Each service is pay as you go, with a free tier that resets every 30 days. On Nov 10, 2026 the Outscraper pricing page listed the Google Maps Scraper Medium Tier at $3 per 1,000 records, pay as you go, after the first 500 businesses. The page says "No monthly fees. No recurring billing."
Outscraper suits you better than Leadodo when you want raw rows for your own spreadsheet or code and want to pay only for what you pull.
SiteSwan
SiteSwan is a white label website builder for resellers, and its lead finder is one part of it. The Local Prospecting Tool lists nearby businesses with their contact information and whether they have a website. A mobile check shows which business websites are mobile friendly, with a screenshot to download. A "Create Site" button next to a business name makes a demo site from an industry theme.
The site does not say where the business data comes from or how many businesses it covers. It names no sending function. SiteSwan says it is for "agencies, publishers, designers and entrepreneurs".
The SiteSwan pricing page says "You pay just a flat monthly licensing fee to use our software." It names an Agency Plan and a Pro Plan. For what each one costs, see its pricing page. There is no free trial, and the page offers a free demo.
SiteSwan suits you better than Leadodo when you also need the website builder and want to show an owner a demo site made from its themes.
Which lead finder software returns contact details?
Hunter, Snov.io, RocketReach, Kaspr and Apollo return contact details. Lead finder software of this kind starts from a person, a company or a domain and returns an email address or a phone number. Four of the five also send email.
Hunter
Hunter is a lead finder for email addresses. Domain Search lists the addresses at a company, and Email Finder returns the address of one named person. The data page says the Email Finder shows "if the result is a guess or if it has public sources". Hunter also has Discover, which its site sums up as "Find B2B leads.", and TechLookup, which lists websites by the technology they use. Sequences send cold emails.
The data page says "150M Professional email addresses indexed." and "30M Web pages crawled every day." Hunter says it helps "founders, marketers, sales teams, and product owners".
The Hunter pricing page listed Starter at $34 per month, billed yearly, on Nov 10, 2026. One credit pays for one email found, and the page says "If the email address can't be found, it's free." The Free plan has 50 credits per month.
Hunter suits you better than Leadodo when your list of companies already exists and the missing piece is an address for the right person.
Snov.io
Snov.io finds contact details and runs outreach to them. Its Email Finder searches by name, by company, by domain and on LinkedIn, one at a time or in bulk. The site also names a Phone Number Finder and a Sales CRM. Campaigns run across email and LinkedIn, and LinkedIn Automation is an add-on with its own price.
The email finder page says "Find 500M+ B2B prospects and their email addresses in Snov.io's database." It adds "We neither sell nor buy databases." and does not say how the database is built. The pricing page says the B2B data is "reverified monthly".
The homepage names no role or industry.
The Snov.io pricing page showed two figures for its Starter plan on Nov 10, 2026, one on the plan card and one in the comparison table. The table carries no billing label, so see its pricing page for the amount. The free Trial plan holds 50 credits, and the page says "It doesn't end, but renews every month."
Snov.io suits you better than Leadodo when you pick buyers by name or company and want to find the address and send email and LinkedIn steps from one account.
RocketReach
RocketReach is a database of professional profiles with email addresses and phone numbers. Its products page says "Access 700M+ verified professional profiles and automate your outreach from search to send." You search for people and companies. A function called Autopilot builds prospect lists and updates them daily, weekly or monthly. Messages and Sequences send emails and follow-ups from RocketReach. The products page also names a browser extension and an API.
Its custom plans page lists 700M profiles, 60M companies and 125M phone numbers. The pages we read do not name where the data comes from.
RocketReach addresses sales and recruiting teams. The products page says "Close deals and hire talent faster."
Its pricing page could not be read on Nov 10, 2026, and the pages we read do not say whether there is a free plan. See the RocketReach site for current plans.
RocketReach suits you better than Leadodo when you look up named professionals, for sales or for hiring, across many industries and countries.
Kaspr
Kaspr shows phone numbers and email addresses for people on LinkedIn. Its LinkedIn Chrome Extension shows contact details on a prospect's profile, and the pricing page adds LinkedIn groups and events. The site also names bulk enrichment of lead lists and an API. Kaspr supplies data and sends no messages.
The homepage describes it as European contact data. It says Kaspr holds contact data "for over 200m+ profiles", from "over 150 sources" that it does not name. The homepage names sales teams, recruiters and founders.
The Kaspr pricing page showed its paid plans per user per month on Nov 10, 2026. It did not say whether those are monthly or annual billing prices, so see its pricing page for the amount. There is a Free plan, and the homepage says "Kaspr is free to get started (no credit card required)."
Kaspr suits you better than Leadodo when you find prospects one by one on LinkedIn and need a phone number or an email for each of them.
Apollo
Apollo is a lead finder for contacts with outreach attached. You search its database of contacts and companies with "65+ filters", or work from its Chrome Extension. Waterfall Enrichment fills missing fields from 20+ vendors. The data page says "phone numbers are verified in real time when you request them". Sequences and a dialer send email and place calls from the same workspace.
Apollo's data page puts the database at "240M+ global contacts" and "30M+ global companies". The homepage names "Small Business" and "Mid-market & Enterprise", and the pricing page says the Free plan is "Good for founders and early-stage teams".
Its lowest paid plan is Basic. The Apollo pricing page showed it at $49 per seat per month, billed annually, on Nov 10, 2026. The Free plan holds "900 credits per seat per year, granted monthly".
Apollo suits you better than Leadodo when the lead you need is a person with a job title and you want to email or call that person from the tool that found them.
Where does Leadodo fit as a lead finder?
Leadodo is a lead finder for web design and marketing agencies. It returns businesses, and it scores each one's website before you contact anyone. It is built for one job, finding businesses with weak websites and starting the conversation.
It works in three steps.
- Search. Leadodo finds businesses with a Google Maps scraper and a database of 460M+ contacts. You search by industry, area and company size, plus 20+ more filters.
- Score. Twip AI scores every website in the search out of 100. Lower means a weaker website and a better lead, and sites that score below 40 form the shortlist.
- Send. Your Outbound Machine runs six steps over 19 working days, and a posted letter arrives on day 1. You send, under your own name.
Lead Discovery can also filter for businesses that have no website, and our guide on how to find businesses without websites covers that search.
Five of the tools on this page show something about a prospect's website, and each shows a different thing.
| Lead finder | What it shows about a business's website |
|---|---|
| Outscraper | The website address |
| Hunter | TechLookup lists websites by the technology they use |
| SiteSwan | Whether the business has a website, and whether it is mobile friendly |
| D7 Lead Finder | Whether it is mobile friendly, and whether it uses Google Analytics, Schema or WordPress |
| Leadodo | A score out of 100 across 10 domains. Design, speed, mobile, security, SEO, accessibility, content, conversion, trust and technology |
The score matters because of who replies. In our own email test on Dutch companies, a generic email to the companies with the weakest 20% of websites drew 1.60% positive replies. A random sample from the other 80% gave 0.50% positive replies. The test covered email only, and our write-up of the test holds the method.
The other tools on this page do the other jobs. If the lead you need is a named person at a company you already picked, pick Hunter, Snov.io, RocketReach, Kaspr or Apollo. If you want raw rows to work on yourself, Outscraper returns them with no monthly fee. If you also need a website builder, that is SiteSwan's product. Keep your CRM for what follows the first conversation.
How do you choose a lead finder?
Start with what you are missing, a list of businesses or a way to reach people you already picked. Then run five checks on any lead finder you try.
- Look at one row. A business row should hold a phone number, a website and an address. A contact row should hold a name, a role and an email address.
- Ask where the data comes from. Several sites on this page do not name their sources. Ask when a row was last checked too.
- Test your own trade and area. Run one search for the businesses you sell to and count the rows you could use.
- Check what happens after the list. D7 Lead Finder, Outscraper and Kaspr supply data and stop there. Hunter, Snov.io, RocketReach and Apollo also send email.
- Decide how you will pick from the list. A lead finder returns rows. Which rows deserve a message is a second decision.
For the tools that do the sending, see lead generation tools for agencies, grouped by job.
Questions
What is a lead finder?
A lead finder is software that returns potential customers for a search you define. Some return businesses for a category and a place. Others return the email address or phone number of a person. Many products use the name, so check which of the two a tool returns.
Is there a free lead finder?
Several have a free tier. On Nov 10, 2026 Hunter, Apollo and Kaspr each showed a free plan, and Snov.io showed a free Trial plan that renews every month. Outscraper lists the first 500 businesses on its Google Maps Scraper as free. D7 Lead Finder lists free basic use that cannot be exported.
What is the difference between a lead finder and an email finder?
An email finder is one kind of lead finder. It starts from a name, a company or a domain and returns an address, as Hunter's Email Finder does. A lead finder for businesses starts from a category and a place and returns the businesses themselves.
Can a lead finder find businesses without a website?
Some can. SiteSwan's Local Prospecting Tool lists whether a nearby business has a website. Leadodo's Lead Discovery can filter for businesses that have no website. The pages we read for the other tools on this page do not describe such a filter.
Do lead finders also send the messages?
Some do. Hunter and RocketReach send email. Snov.io sends email and LinkedIn steps, and Apollo sends email and places calls. D7 Lead Finder, Outscraper and Kaspr supply data only. With Leadodo, your Outbound Machine sends a letter, emails and LinkedIn steps under your own name.
Checked on Nov 10, 2026. If a detail about your product is out of date, tell us and we will correct it.
Next step. Search one trade in one area and see every business in it with its website scored. See Lead Discovery.
